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Cloud Solutions in the Land of Living Skies

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So, one of the products I offer is SEO optimisation. Nobody likes to talk to me about SEO optimisation though. They’ve spent too long seeing ads on Facebook promising to “do the seo” like it’s a switch that can be flipped in your site. It’s not. It requires 1st) a well built page that loads lightning fast then 2nd) has the information on the site well structured so the robots can read it. THEN it gets hard. Then you need E-A-T. E-A-T in SEO stands for Expertise, Authoritativeness and Trustworthiness. This concept is discussed in great detail in Google’s Quality Raters’ Guidelines. Demonstrating good E-A-T both on and off your website can potentially help improve Google rankings. I believe that E-A-T is very important to most sites. There’s too much competition presented to a user when they search for ANYTHING for Google not to serve them the most qualified, knowledgeable, and enjoyable material. 

So you need to have a content strategy! 

I realised I couldn’t be a very good SEO strategist if I couldn’t show an example of what a busy content strategy looks like. SO, i reluctantly built this page. 

In addition to plenty of ego stroking, this blog will serve as a case study in modern workflow automation, my favourite type of contract. 

Much like a Tesla on the Interstate, you can not entirely take your hands off the wheel, but you can relax a bit and maybe pay closer attention to that Podcast!

 

Some New Logos

Some New Logos

This is my blog. It's sloppy, poorly thought out, and breaks a lot. Maybe I should pay someone properly to make it nice. 🤨[dnxte_multi_heading text_one="The" text_two="Inevitable" text_three="Blog" heading_tag="h2" inline_multi_align="right"...

The Browser Wars

The Browser Wars

[dnxte_multi_heading text_one="The" text_two="Inevitable" text_three="Blog" heading_tag="h2" display_type_select="on" dnxt_text_hover_effect_switch="on" dnxt_text_hover_effect_select="dnxt-hover-sink" spacing_between_heading_tablet="1vw"...

This is a test

This is a test

I still haven't been able to create Posts from social media content.. the 403 errors continue. A plugin test comes next, which is .. a lot. but it needs to be done!  anyway, I am now testing automation the other way. This Post should automatically go to my Facebook...